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Betty Lupton's Ladle Laikers
Branding for a Morris Dancing side based in Harrogate, North Yorkshire. Traditional typefaces have been used to emphasise that this a traditional English dance. This is assisted by the colours, which match the uniform and show patriotism. Image treatment and overlapping elements in the designs help to give the brand a modern flair, without taking away any of the long-established elements.
Typography: Work
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